April 28, 2018
User experience design handles the strategic, narrative and structural design of digital experiences in service of persuasion, conversion and delight. There is a science and art of user experience design for marketing websites. Here is the list of best practices … Continue reading →
January 13, 2016
As a front-end web developer I deal with Design, User Experience, and User Interface challenges on a daily basis. I also have my fair share of opinions on what works and what doesn’t work in UI/UX design. Sometimes I am … Continue reading →
January 05, 2016
I don’t like the term “UX Design” and this is why. Back in the day, when the Internet was still emerging and I was studying Design at Carnegie Mellon University, we didn’t call people “users”. We called them “people”. As … Continue reading →
December 10, 2015
There is an old saying here in Pittsburgh: you can’t get there from here, which refers to the difficulty in getting around due to all of the rivers and streams in the area. I don’t think it’s said to be discouraging, … Continue reading →
April 20, 2015
Most people draw a clear line between conventional marketing of products and services, and social marketing, which broadly defined applies marketing principles to change human behavior in order to improve health or benefit society. But what happens when you bring … Continue reading →
November 11, 2013
Recently, we launched a landing page for Bryant University. This site asked the question “Why Bryant University?” and was completed in a tight two week turn around. Seemed like a walk in the park. It was anything but that. Thanks … Continue reading →