B2B & Manufacturing Marketing Agency
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manufacturing marketing

B2B & Manufacturing Marketing for Sales-Driven Innovators

Industrial Strength Branding

Manufacturing Branding Agency: Crisp and Authentic Branding

Can a few words liberate corporate profits? Positioning lines like “Guarding Financial Health”, “The World’s Largest Map Store”, and “Science of Motion” have unleashed demand for our clients. Elliance reincarnates brands by positioning brands and persuading buyers at all the marketing touch points.

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Demand Generation Campaigns

Manufacturing Demand Generation Agency: Driving Sales

In our digital age, generating, nurturing and closing sales is powered by high-fidelity content and creative served up to right-fit buyers with surgical 1-to-1, micro-targeting – all evolving rapidly with A/B testing. Elliance, one of the best manufacturing marketing agencies, has an experienced team, modern tools and new frameworks to unleash demand. Speed and adaptation at its best.

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Manufacturing Website Design

Manufacturing Website Design Agency: Building Better Conversion Machines

There is a science and art of developing b2b and manufacturing websites. A great website must convey your brand, unleash new demand, service the customer and dominate search engines. At Elliance, one of the top manufacturing website design agencies, a team of ten inch-wide, mile-deep craftsmen comes together to create the perfect website experience for your brand.

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Build Customer Loyalty

Manufacturing Loyalty Program Agency: Creating Brand Evangelists

Building customer mobile extranets and portals with helpful service centers is what it takes to prevent switching in the era of disloyalty. Staying top of mind with sensible use of content marketing, event marketing and customer listening programs is the new face of loyalty. Elliance has decades of experience in this space.

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B2B & Manufacturing Case Studies

More Proof

Geography 101 for a shrinking world

Maps.com

The largest map store in the world wished to distance itself even further from National Geographic, the No. 2 map seller. Elliance orchestrated an e-commerce search optimization program to ensure every map in its entire inventory would surface higher than the maps offered by all competing map sellers.


From print to online in 365 days

Black Box

Nearly 20 people worked on Black Box's award-winning print catalog that none of its customers cared about anymore. Elliance predicted the world would change within a year of Black Box's new website launch and e-commerce search optimization. It did. Now their entire print catalog team has migrated to online catalog operations.


Creating a killer app

Independence Medical

Independence Medical, a leading supplier of medical supplies to pharmacies, never imagined a killer app could move their online business needle. It did. Using Elliance's online ordering system, the pharmacies can decide which supplies to pick based on state-by-state Medicare reimbursements.


B2B & Manufacturing Clients Served

Most Recent Blog Posts

  • ChatGPT: Friend or Foe of Marketers?

    February 12, 2023

    ChatGPT, the latest AI tool, has taken the world by storm. Should under-staffed and under-resourced marketing teams use it? And can it make marketing teams more productive? Before I answer that, let’s just review how this artificial intelligence (AI) tool works. … Continue reading

  • Thinking of Marketing as an Ecosystem

    December 29, 2022

    Marketing, like ecology, is a complex ecosystem of reciprocal relationships thriving in a network of mutuality. Parts grow, interdependence begins and symbiotic relationships form. It adapts to each new season. Mutual Reinforcement in a Marketing Ecosystem On the organizational or … Continue reading

  • B2B Marketing Trends for 2023

    December 16, 2022

    Ranked as one of the best B2B marketing agencies, we are frequently asked to share our thoughts about emerging marketing trends. We see three main forces impacting the B2B environment: First, Gen-Zers are entering the job market. In the past … Continue reading

  • 7 Habits of Highly Successful Marketers

    August 21, 2022

    As an agency that has served more than 250 corporate, higher education and non-profit brands, here is what we have concluded: successful brands invest in cultivating and nurturing these seven powerful habits with fierce intentionality: 1. Keyword Habit: The SEO Keyword … Continue reading

  • 7 Fundamentals of Digital Marketing

    November 07, 2017

    After 25 years of generating prosperity for clients, we have learned that successful digital marketing initiatives must have these 7 fundamentals: 1. Start with Strategy: Ready-aim-fire, not ready-fire-aim. Lead with strengths. 2. Build Your Brand: In the sea of sameness, … Continue reading

We Have Presented Successes At

  • American Marketing Association