Nonprofits
Galvanize your supporters.

MARKETING FOR THE GREATEST GOOD.

Win your battle for meaning

NONPROFIT MISSION AGENCY: STAND FOR SOMETHING

You have a distinct point of view. You’ve done the hard work of gathering a strong team capable of generating worthy content. Elliance knows great content moves mountains and Google never sleeps. We help shape, curate, augment and catalyze your content — moving your brand, your people and your ideas to the top of Google page one to influence timely media and policy conversations.

Liberate new prosperity with a website

NONPROFIT WEBSITE DESIGN AGENCY: BUILDING CONVERSION MACHINES

There is a science and art of developing nonprofit websites. A great website must elevate your brand, unleash new demand, service members, convert prospects, unleash donations and secure Google page 1 rankings. At Elliance, one of the top nonprofit website design agencies, a team of ten inch-wide, mile-deep crafts-minded professionals come together to create a transformative site experience.

Grow your members

NONPROFIT ENGAGEMENT AGENCY: ATTRACT, CONVERT, RETAIN.

Attention and time are the most precious things people have to offer. You need to create and nurture a trusted connection with members, volunteers and allies. Everyone knows this, but how to deliver on it is less obvious. Elliance provides strategic guidance so that scarce operating and marketing dollars realize important goals for member and community engagement.

First friend raise, then fund raise

NONPROFT FUNDRAISING AGENCY: PERFECTING THE ART OF THE ASK

The easiest path to fundraising is through cultivating friendships, engaging your members, and aligning with your mega-donors. Elliance knows how to create a culture of giving. We understand that you must build the habit of giving first and then asking for donations later. We also understand that mega-donors must be approached differently than small and medium donors.

Nonprofits Case Studies

Nonprofit clients served

Most Recent Blog Posts

  • Five Roles Vice Presidents for Advancement Play in Capital and Comprehensive Campaigns

    January 08, 2022

    This post was informed by our agency experience with clients and partially inspired by my reading of Jim Langley of Langley Innovations’ books on fundraising. “If I only had an hour to chop down a tree, I would spend the first 45 minutes sharpening my axe.” – Abraham Lincoln. This sentiment specifically applies to vice presidents for advancement when planning, launching and implementing capital and comprehensive campaigns. They create ... Continue reading

  • Five Characteristics of Successful Capital and Comprehensive Campaigns

    January 08, 2022

    This post was informed by our agency experience with clients and partially inspired by my reading of Jim Langley of Langley Innovations’ books on fundraising. There are hundreds of ways for capital campaigns to go wrong, but these five characteristics define all successful ones: Consequential: They set goals for lasting, measurable impact and for improvements to community, society and the human condition i.e. goals that transform the instit ... Continue reading

  • Characteristics of Alumni, Major Donors, Corporations and Foundations Likely to Donate Funds to Capital and Comprehensive Campaigns

    January 08, 2022

    This post was informed by our agency experience with clients and partially inspired by my reading of Jim Langley of Langley Innovations’ books on fundraising. It’s naive to think that everyone associated with the college is a prospective donor. It’s equally naive to expect that alumni who show up at glitzy events or receive slick campaign marketing materials will end up donating. A college can, however, increase the chances of r ... Continue reading

  • Ten Roles College Presidents Play in Capital and Comprehensive Campaigns

    January 05, 2022

    This post was informed by our agency experience with clients and partially inspired by my reading of Jim Langley of Langley Innovations’ books on fundraising. College presidents, vice presidents for advancement, and board members form the trifecta for envisioning, executing and consummating a successful capital or comprehensive campaign. College presidents play these 10 crucial roles: Visioning The Visionary: Knows the fundraising goal and ... Continue reading

  • Three Roles Boards Play in Capital and Comprehensive Campaigns

    December 30, 2021

    This post was informed by our agency experience with clients and partially inspired by my reading of Jim Langley of Langley Innovations’ books on fundraising. College presidents, vice presidents for advancement, and board members form the trifecta for envisioning, executing and consummating a successful capital or comprehensive campaign. Board members do far more than simply fundraise. They also quietly direct and choreograph the fundraisin ... Continue reading

  • Daniel Pink on communication and symphonic thinking

    April 20, 2020

    Communicating before, during and after a capital campaign requires the kind of symphonic thinking that author Daniel Pink explores in A Whole New Mind: Moving from the Information Age to the Conceptual Age. Strategic visions and campaign priorities can quickly deconstruct into campaign inventory and itemization — losing all connection to a larger and more compelling story about why a college matters and to the invitation for how donors might conn ... Continue reading

  • Reversing The Decline in Alumni Giving Rates

    September 08, 2018

    Alumni giving rates have dropped by more than 50% in the last twenty years. Mega-gifts continue to expand while the number of donors has declined primarily because philanthropic support from millennials has decreased. The net impact of all this is that while the total dollars raised has increased, the total number of donors has declined. These trends begin to make sense when you see the chart below of some recent societal changes. These micro-tre ... Continue reading

  • News, Views and Advocacy Magazine for Oncology Nursing Society

    March 04, 2017

    As the standards bearer of advanced cancer care, the Oncology Nursing Society (ONS) wanted to create a communications platform that positions them as the go-to thought leader in all matters concerning oncology nursing. To realize this goal, Elliance and ONS reinvented their online publication as an always-on, always-fresh news, views and advocacy engine, called ONS Voice. The ONS Voice includes three key innovations: First, a proprietary tagging ... Continue reading

We Have Presented Successes At

  • American Marketing Association