College Website Design Agency: Building Conversion Machines

Higher Education Website Design.

College Website Design: Conversion friendly.

College Website Design


Can a college website design transform a college, create an inflection point, and grow enrollment, endowment and reputation? The websites we design always do. Recognized as one of the top college website design agencies, Elliance delivers ROI as measured by improved student quality, stronger Google rankings, increased giving rates, and reduced melt.

Microsites and Landing Pages


Romance prospective students and donors with high-fidelity admission and giving microsites and story landing pages that inform, enchant, delight, persuade and convert prospects. These high-fidelity experiences win hearts and minds and improve yield by distilling the argument for “why enroll’ and “why donate”.

Digital Magazine Design


The college and university flagship magazine can move the college reputation needle further and faster than any other brand signal. Vital to its success is maximizing content productivity by creating a story engine that treats each story, category and tag as a Google ranking asset instead of bundling the entire issue into a PDF or an ISSUU format.

International Websites


A great international website answers burning questions like brand reputation, promotes credibility enhancers like world-class faculty, and lets prospective students know if they will find the right balance of happiness, challenge and support while studying far away from loved ones. In English or in other languages. That’s what we build.

Higher Education Case studies

More Proof

Pursuit of the “right-fit”

St. Edward's University

Challenged by declining applicants and students in the graduate school, St. Edward's University turned to Elliance, a higher education marketing company. We created landing pages and ran a paid-advertising campaign, both of which told a story that resonated with the right-fit students.

Acquiring the holy grail of higher education

Concordia University

Can the most elusive adult audience in higher education be motivated to raise their hands on the web? Absolutely. By ensuring that carefully written “you-can-do-it” messages appear on search engines when the reluctant adult students are exploring their options.

Become the unquestioned market leader

Heinz School at Carnegie Mellon

Heinz School at Carnegie Mellon University reversed a four-year enrollment decline, increased enrollment by 118%, raised student quality and became the unquestioned market leader for IT Leadership. All with the help of Elliance’s expertise in higher education marketing.

Higher Education Clients Served

  • Appalachian Bible College
  • Assumption College
  • Bryant University
  • Concordia University Irvine
  • Manchester Busines School
  • North Central College

Recent Higher Education Blog Posts

  • Pittsburgh Website Design Agency Best Practice: Infuse SEO Into Every Stage of Website Design

    May 28, 2023

    Because people can only buy your products and services if they can find them, a website should be easy to use and have a fighting chance at securing the highest possible ranking on search engines. As one of Pittsburgh’s longest standing website design agencies, Elliance has been delivering prosperity with SEO-friendly websites for regional, national and global clients for the past 30 years. Here are six ways we infuse SEO into every stage of ... Continue reading

  • Pittsburgh Website Design Agency Best Practice: Apply the SEO Checklist

    May 10, 2023

    This is the third of a four part series on website design best practices we have used as one of Pittsburgh’s longest standing website design and SEO agencies. These practices have consistently delivered prosperity to regional, national and global clients for the past 30 years. Because Google page one is destiny-creating, our second crucial web development best practice is to apply this search engine optimization (SEO) checklist. The key elements ... Continue reading

  • Pittsburgh Website Design Agency Shares its Website Design Best Practices

    May 04, 2023

    Today, more than any other touch point, a website is the digital soul of an organization. All roads lead to it. As one of Pittsburgh’s longest standing website design agencies, Elliance has been delivering prosperity with websites for regional, national and global clients for the past 30 years. Our arsenal of best practices includes: 1. Start with the Wise Strategy Revenue Strategy, Communication Strategy and Search Engine Ranking Strategy are th ... Continue reading

  • Compliance Not Always an Easy Task

    January 11, 2018

    In a recent post titled “ADA Accessibility Compliance for College and University Websites,” the question of how to ensure WCAG 2.0 compliance was covered briefly. In this post, I will expand on a couple of the challenges of making an existing website compliant. A trip to the theme park Bringing an existing website into compliance can be extremely tedious depending on the technology it was initially created with, any subsequent patches ... Continue reading

  • Early Intervention for Accessibility Checks

    January 09, 2018

    In order for a web page to be successful, a user must visit the page. Getting a user to visit the URL is a great struggle, but after they make that decision there are dozens upon dozens of reasons why they will leave, and sometimes leave before you can get a chance to make an impression. Page loading speed, an intriguing design, and engaging content will help keep your viewers on the page, but for user with accessibility needs (be it visual, audi ... Continue reading

  • Return on Investment (ROI) for a Website Redesign

    January 07, 2018

    In redesigning websites for 25 years, we have come to realize that a website is a machine for liberating prosperity and realizing institutional destiny. However making a business case for to ROI-minded, quant-driven business leaders (such as chief operating officers and chief financial officers) is trickier than it sounds, and is vastly different than making a case to marketing leaders who intuitively understand the value of a website. For ROI-mi ... Continue reading

We have presented successes at

  • American Marketing Association