Web Metrics Guru, Jim Sterne, Joins Elliance Advisory Board

October 01, 2006

Jim Sterne, an internationally known expert on electronic marketing and customer interaction has joined Elliance’s Advisory Board.

Many aspects of Sterne’s background make him an excellent advisor for Elliance. First, he’s the founding president of the Web Analytics Association. Second, he has written five books on Internet advertising, marketing, and customer service including, his most recent, Web Metrics; Proven Methods for Measuring Web Site Success. And third, he currently shares his expertise as a consultant to Fortune 500 companies and Internet entrepreneurs.

“I’m looking forward to Jim joining our board, said Abu Noaman, Elliance’s CEO. “I believe his advice and insights will help keep Elliance on a path of steady growth.”

About Elliance
Elliance is an eMarketing firm specializing in results-driven websites for mid-sized and enterprise companies. Clients include Maps.com, Black Box, Mellon/Dryfus, Diebold, Medrad, Carnegie Mellon University, Waterpik Technologies, Readers Digest and many others. During its 12 + years of experience, Cisco, Dell, the eMarketing Association and others have cited Elliance as one of the top innovators in the use of technology to deliver online marketing solutions.