May 24, 2006
How do you make a good product even better? The answer is to improve the product based on customer feedback.
The Version 3.0 of ennectMail, with its revamped style and increased functionality, addresses clients concerns for additional capabilities plus an even easier interface. New features include visual reporting, a WYSIWYG (What You See Is What You Get) editor, and an auto-mapping import list wizard which enables customers to more accurately monitor the effectiveness of their eMarketing campaigns.
Clients have reacted positively to the changes, specifically the easy-to-use interface.
“ennectMail 3.0 should be re-named “Creating E-mail Marketing for Dummies,” laughed John Favalo, chairman of the Business Marketing Association. “I would put myself in that category and it’s really easy. In just a few minutes I can create a professional e-mail message, send, update and view results… snap…like that. Nice!”
While the ennect products have always provided clients with an impressive amount of data, it’s now portrayed visually through colorful and informative charts located right on the dashboard.
“I happen to be one of those people who are fascinated with statistics and numbers,” said Jonathan Clark, Media Relations at Hydroworx. “The snapshot on the homepage and pie chart allow for instant gratification and visible results. Checking the progress of the last five broadcasts with the click of a button is genius!”
The newly released version 3.0 offers ten free, professionally designed starter templates and no activation fee. This provides customers with a professional email marketing tool at an affordable price.
To streamline usability, the upgraded product allows customers to enjoy many advanced features without requiring technical know-how. As an additional feature, EnnectMail’s bounce-back classification system notifies users with vital information about the recipient’s mailbox, such as storage capacity and address validity.
“Cisco Systems and Dell have recognized Elliance for the innovation behind the creation of ennectMail and the other products in the ennect brand of online marketing tools,” says Abu Noaman, CEO of Elliance. “However, we’re not about to rest on our laurels. We believe it’s essential to constantly look for ways that we can improve our products.”
Elliance, an award winning eMarketing firm, has a long history of developing web-based programs that attract, engage and retain customers in the business marketplace. The ennect tools are designed to give small businesses and mid-sized companies technological advantages to compete directly with larger corporations.
For a product tour of ennectMail’s latest upgrade, visit ennectMail 3.0
Elliance, the creator of the ennect online marketing toolkit, is an eMarketing firm specializing in results-driven web site design and emarketing solutions. Clients include Maps.com, Black Box, Mellon/Dreyfus, Diebold, Medrad, Carnegie Mellon University, Waterpik Technologies, Readers Digest and others. During its 12 + years of experience, Cisco, Dell, the eMarketing Association and others have cited Elliance as one of the top innovators in the use of technology to deliver eMarketing solutions.