Elliance® Wins IMA for Medical Website Design

May 28, 2009

Elliance® was recently awarded a Best in Class Interactive Media Award (IMA), in the medical website design category, for developing the UPMC Minimally Invasive Brain Surgery website (http://brainsurgery.upmc.com). Previously, Elliance has won five other Best in Class IMAs in a variety of categories, including manufacturing, nonprofit, school, and university. This award is further validation that Elliance, Inc. is a leader in the industry, able to effectively and efficiently develop powerful and appealing websites for their clients.

When designing the UPMC brain surgery site, Elliance was tasked with developing a website that informs prospective patients and their families, as well physicians, about the range of conditions treated with these minimally invasive surgical techniques. With the new website, strong information architecture and design, persistent calls to action, branding elements and messaging, combine to make a memorable user experience. UPMC officials have described the site as “setting a new standard” for one of the nation’s premier academic medical centers.

To learn more about IMA, visit www.interactivemediaawards.com.

About Elliance

Elliance is an e-marketing software and services company serving progressive mid-size companies, colleges and universities, and non-profits. Clients served include, AlliedBarton Security Services, Black Box, HydroWorx, Allegheny Ludlum, Carnegie Mellon University, Waterpik Technologies, Readers Digest and others. During its 14 years of experience, Cisco, Dell, the eMarketing Association and others have cited Elliance as one of the top innovators in the use of technology to deliver search engine optimization (SEO), e-commerce and e-marketing solutions. For more information about Elliance, visit www.elliance.com.