Senior Search Marketing Strategist

Lead and inspire a team of SEO and PPC marketers. Team with Account Directors and Clients to craft, articulate and steer winning game plans.

Responsibilities

As the Senior Search Marketing Strategist, you will be expected to:

  • Lead a team of SEO and PPC marketers
  • Orchestrate SEO, PPC, Social and Content strategies
  • Assimilate emerging industry knowledge to create new play books for SEO and PPC marketers
  • Hunt, recruit, engage and develop young talent
  • Present game plans and their progress to clients
  • Manage search campaigns for multiple clients
  • Respond to client questions related to search campaigns
  • Present monthly, quarterly and annual campaign performance reviews via phone or face-to-face meetings
  • Collaborate with account teams to pitch new business and fortify existing relationships
  • Crack tough nuts and formulate/test hypothesis
  • Present at seminars, webinars and conferences
  • Write blog posts, white papers and articles for industry publications
  • Understand and influence the interplay between search, social, PR2.0, online display and traditional advertising, marketing and PR
  • Cultivate and nurture relationships with industry analysts, influencers and luminaries
  • Embody and perpetuate Elliance values
  • Create an open culture of collaboration, responsibility and accountability

Required Experience

  • 4+ years in SEO, PPC or hybrid marketing
  • 4+ years management experience

Other Requirements

  • deep knowledge of analytics
  • excellent communication skills
  • comfort with ambiguity and rapid change
  • ability to tie search, marketing and business goals
  • demonstrable proof of problem solving
  • fearless yet judicious
  • search strategy experience in higher education and manufacturing a plus

Location

Pittsburgh

Culture & Benefits

Elliance isn’t easily described with typical "agency" labels. We combine West Coast culture (flat and open) with an intensely introspective approach to business and brand strategy combined with design solutions and interactive problem solving. We serve a national client base in fields of education, manufacturing, and business. Our team members have been recognized with the highest technology and design awards stemming from our distinct culture and approach. We’re recognized as one of the world's Top 10 shops by Interactive Media Awards, Publications such as Inc., Business 2.0, and industry leaders such as Cisco and Dell have cited Elliance as innovators.

  • health insurance
  • dental insurance
  • 401-K plan
  • Politics-free culture
  • Attending a conference/workshop/seminar every year - at our expense
  • Great collaborative learning environment
  • Working in a cool office space
  • Adjacent to a scenic river-side walking trail