Senior Search Marketing Strategist

Lead and inspire a team of SEO and PPC marketers. Team with Account Directors and Clients to craft, articulate and steer winning game plans.

Responsibilities

As the Senior Search Marketing Strategist, you will be expected to:

  • Lead a team of SEO and PPC marketers
  • Orchestrate SEO, PPC, Social and Content strategies
  • Assimilate emerging industry knowledge to create new play books for SEO and PPC marketers
  • Hunt, recruit, engage and develop young talent
  • Present game plans and their progress to clients
  • Manage search campaigns for multiple clients
  • Respond to client questions related to search campaigns
  • Present monthly, quarterly and annual campaign performance reviews via phone or face-to-face meetings
  • Collaborate with account teams to pitch new business and fortify existing relationships
  • Crack tough nuts and formulate/test hypothesis
  • Present at seminars, webinars and conferences
  • Write blog posts, white papers and articles for industry publications
  • Understand and influence the interplay between search, social, PR2.0, online display and traditional advertising, marketing and PR
  • Cultivate and nurture relationships with industry analysts, influencers and luminaries
  • Embody and perpetuate Elliance values
  • Create an open culture of collaboration, responsibility and accountability

Required Experience

  • 4+ years in SEO, PPC or hybrid marketing
  • 4+ years management experience

Other Requirements

  • deep knowledge of analytics
  • excellent communication skills
  • comfort with ambiguity and rapid change
  • ability to tie search, marketing and business goals
  • demonstrable proof of problem solving
  • fearless yet judicious
  • search strategy experience in higher education and manufacturing a plus

Location

Pittsburgh

Culture & Benefits

Elliance attracts clients, team members and awards with our distinct culture and approach. Recognized as one of the world's Top 10 shops by Interactive Media Awards, Elliance defies easy "agency" labels. We combine West Coast culture (flat and open) with an intensely consultative approach to business and brand strategy and interactive problem solving. Publications such as Inc., Business 2.0, and industry leaders such as Cisco and Dell have cited Elliance as innovators. By joining our team, you will enjoy:

  • health insurance
  • dental insurance
  • 401-K plan
  • Politics-free culture
  • Attending a conference/workshop/seminar every year - at our expense
  • Great collaborative learning environment
  • Working in a cool office space
  • Adjacent to a scenic river-side walking trail